The Creative Edition Podcast
The Creative Edition Podcast empowers creatives to discover, grow, and own their brand. The Creative Edition (formerly known as the Content Creatives Podcast) is hosted by Seattle content creator Emma Cortes Ellendt (@emmasedition). She shares influencer tips and lessons she's learned navigating the influencer world. Emma dives into the tools and strategies to execute content creation for social media channels and to build your online community. She also invites guests, both in and outside the influencer industry to discuss their perspectives on the creator economy. Emma also talks about recognizing and asking for your value as a content creator. Emma also shares what it's like being casted for influencer marketing campaigns as well as sales, business, and marketing best practices for creators.
Episodes
405 episodes
Replay: Don't stop yourself from posting your content in 2026
This episode originally aired in 2025. I'm currently on maternity leave so I'm replaying one of my favorite episodes from last year!In this episode, we’re unpacking what’s really holding you back from sharing your content online...
Replay: How to create new habits and routines for 2026
This episode first aired in 2024. If you’re looking for tips on building new routines and habits around your creative career or personal life, this episode is for you.What is a routine vs. a habit? According to an article by Harvar...
How to Have a Great Start to the New Year as a Creator in 2026
This episode originally aired in 2024. But these tips on how to have a great start of the year as a content creator and influencer are still so relevant! We're sharing a list of questions to reflect on as a creator as well as rethinking/reframi...
Replay: What are brands looking for in (2026)?
This episode originally aired in 2024. But in 2026, brands are still looking for these main KPIs and who they want to work with (different types of creators and influencers).Some brands might be looking for brand awareness, drive sales, ...
Content Creator BINGO (2026): A Mini Checklist for Influencers to Prepare for the New Year
From refreshing your bio on social media to setting new goals, we're sharing a mini check list for creators and influencers in 2026.
SEO vs. AIO (Artificial Intelligence Optimization), How to optimize your content for AIO in 2026
How to Reduce Friction in Your Content & Help Your Audience Engage More
In this episode, we break down simple, high-impact ways to reduce friction in your content so your audience watches longer, engages more, and actually finds you through AI search. You’ll learn how to strengthen your first 3 seconds,...
Why You Should Launch a Signature Series in 2026
In today’s episode of the Creative Edition Podcast, we’re diving into one of the most powerful ways to grow your brand, build trust with your audience, and streamline your content workflow: the signature series.A signature series ...
REPLAY: How are you spending your time on social media?
With 2026 just around the corner, it's a great time to reflect on how we’re spending our time as creatives, entrepreneurs, creators, and more. If you’re an influencer or content creator, you probably spend quite a bit of time on social media.
Replay: Looking for an Influencer Manager in 2026? Naomi from Naohms Media shares her tips
Meet Naomi, Creator Business Coach and the founder of Naohms Media. Naomi joins us to discuss when it may be the right time to bring on an influencer manager and what questions to ask before you sign with ...
Replay: How to Improve Your Copywriting Skills as a Content Creator
What is copywriting? If you’re creating content on social media or online, you are probably writing on a daily, weekly, or monthly basis.Creators might be writing content for blog posts, websites, landing pages, email newsletters, captio...
REPLAY: How to create a Content Plan and Stick to It (in 2026)
Today we’re resharing how to create a content plan and stick with it. What is a content plan?A content plan brings your content (photos, videos, graphics, audio) and platforms together. Your content plan includes your topics ...
REPLAY: 6 Ways to Complete Your Stress Response Cycle
I’m currently reading Burnout: The Secret to Unlocking the Stress Cycle by Emily Nagoski and Amelia Nagoski. I’m blown away by what I’ve learned.As a creator, a new mom, a former aerospace project man...
Meet Elise Swopes, OG Instagram Influencer & Sr. Evangelist and Community Advocate at Adobe
In this episode, OG Instagram artist and creator Elise Swopes (on the app since 2011) takes us from her scrappy start—buying an iPhone 4 off Craigslist to her work today as a Seni...
How Content Creators & Influencers Can Stay Relevant With The Rise of AI Influencers
As AI influencers gain traction, many creators are wondering: Where do we fit into the future of brand partnerships and content creation? In this episode, I'm breaking down how human influencers can stay competitive—and eve...
How To Elevate Your Content Quality Strategically In 2025
Are you tired of feeling like you have to post every single day to grow on social media? In this episode of the Creative Edition Podcast, we’re diving into why quality over quantity is the winning strategy for creators in 2025—and how yo...
5 Tips to Update Your Content Strategy for AI Search
In today’s conversation, we’re going to be chatting about how to optimize your content for AI Search. If you grew up in the blogging era like I did, you’re probably familiar with or have heard the term search engine optimization. Today, Google ...
Emma Diaries: 3 Day Portland Trip with Travel Portland
In this week's episode, I'm sharing my 3-day adventure in Portland, Oregon. I partnered wth Travel Oregon to share their Golden Bookmark campaign with the Little Free Library. I had so much fun visiting the city's vibrant independent book...