The Creative Edition Podcast
The Creative Edition Podcast empowers creatives to discover, grow, and own their brand. The Creative Edition (formerly known as the Content Creatives Podcast) is hosted by Seattle content creator Emma Cortes Ellendt (@emmasedition). She shares influencer tips and lessons she's learned navigating the influencer world. Emma dives into the tools and strategies to execute content creation for social media channels and to build your online community. She also invites guests, both in and outside the influencer industry to discuss their perspectives on the creator economy. Emma also talks about recognizing and asking for your value as a content creator. Emma also shares what it's like being casted for influencer marketing campaigns as well as sales, business, and marketing best practices for creators.
The Creative Edition Podcast
Meet Amanda, Senior Vice President of Influencer Marketing at Edelman
Amanda Mizrahi is the Senior Vice President of Influencer Marketing at Edelman.
We discuss what brands seek in their creator partners, how every influencer cannot be everything, and how to identify a creator's strengths. Amanda also shares her thoughts about creators organically using and tagging the brand in their content.
We also chat about how brands check to see if creators are brand safe—going back as far as ten years in influencer content. Amanda also shares best practices on what to include in an influencer media kit.
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